A person holding a steering wheel with their left hand, showcasing a watch on their wrist, inside a car with a manual transmission.

What You Need to Know About SOW Auto Rentals

SOW Auto Rentals is a private car rental agency that emphasizes providing a world-class car rental experience in Birmingham, AL. We believe renting a car should be easy, fun, & enjoyable. We’re committed to providing the best car rental experience you will encounter. Our vision is to unlock a better way to experience your car rental journey. Our personal commitment to delivering exceptional service sets us apart from other car rental services in Birmingham, AL.

Two individuals are joyfully extending their arms out of the windows of a white car parked in a wooded area.

Meet Our Team

Ryan Bly


I’m Ryan Bly, one of the founding owners of SOW Auto Rentals. I started SOW Auto Rentals to truly bring a world class experience to the car rental industry in Alabama. I am an entrepreneur and am passionate about serving my family, my community, and creating experiences for my guests and customers. I live in Birmingham with my wife and three children and look forward to bringing you the best car rental experience possible through SOW Auto Rentals!

Ryan Bly
Ryan and Casey Bly

Geoff Jones


Welcome to SOW Auto Rentals! I’m Geoff, one of the proud owners. I am truly passionate about delivering exceptional experiences. My goal is to ensure the best car rental experience possible to every guest and future auto rental partner. My drive for excellence in service goes beyond the car rental industry. I am an entrepreneur at heart and this journey has truly been a blessing. It has allowed me to blend my love of service with the joy of creating memorable moments for our guests. I also serve as a pastor of a church in Birmingham. When I’m not serving guests or my local church, you will find me cherishing time with my wife and three children.

Geoff Jones
Geoff and Jessica Jones

Audra McCartney

Operations Director

Hi, my name is Audra McCartney! It is an honor for me to work with the best car rental company in Alabama. It is a privilege to provide guests needing to rent a car in the greater Birmingham area with a top notch car rental experience. When I’m not serving our amazing car rental guests with really cool cars, you will find me serving customers on my food truck, Street Bowlz. I’ve been married for almost 21 years to a proud military veteran and have three children.


Parsa Fatemizadeh

Fleet Director

I’m Parsa, your favorite guy at Sow Auto Rentals! I am originally from Iran but have proudly called Alabama home for the past seven years. I am passionate about our cars which is why you’ll always find me fine-tuning our fleet or doing something to ensure your car rental experience is top-notch. When I’m not serving guests or caring for our fleet, you can find me geeking out over Fast and Furious or Star Wars. Whether you need a ride faster than the Millennium Falcon or some friendly advice on Alabama’s best roads, you can count on me!


Casey Bly

Media Manager

Hi there! I’m Casey Bly, wife to Ryan. My 13 years as a photographer allows me to bring creativity to the media strategy of SOW Auto Rentals. Juggling family and work, I thrive in fast-paced settings, using my eye for detail and storytelling to boost our brand digitally and connect with our audience.

Casey Bly

Jessica Jones

Guest Experience Director

I’m Jessica Jones, wife to Geoff and mother to three amazing kiddos! I truly love serving as the guest experience specialist. I love communicating our appreciation to our guests through all of the little details and special touches. When I’m not serving our guests, you can find me homeschooling, hanging out with my family, working out at my local gym, power walking the neighborhood, or redecorating my house!

Jess Jones

Frequently asked questions

Don't see an answer to your question? Contact us and we will be happy to help answer any question you have about our auto rental process and service.

Contact us
  • Does SOW Auto Rentals have opportunities for corporate partnerships?

    Yes! Talk with our sales team at [email protected] to discuss corporate partnership discounts!

  • I need to rent a car in Birmingham for a work trip. Can SOW help me?

    Yes! You can either rent a car personally or your company can book directly with SOW Auto Rentals.

  • Can I rent a car just for a date night or weekend getaway?

    Yes! Many guests use our rental cars for special occasions and date nights.

  • I wrecked my car and need a replacement vehicle. Are SOW Auto Rental’s cars covered by insurance?

    Yes! We know the stress around renting when your car is unavailable. Not only are our rental cars covered by insurance, they can also help you navigate the insurance process to simplify your rental car experience.

  • Do you provide short and long term rentals?

    Yes we absolutely do! We can help you whether you need a replacement vehicle for a couple of days or for months. We will also help you navigate communication with your insurance company to make sure you are covered for a replacement vehicle.

  • Why do people say we are the best car rental company in the Birmingham area?

    We believe it’s because our mission is to provide a simple, excellent, and memorable experience for every single guest. Whether you are renting an economy car as a replacement vehicle, or you are renting an exotic for a bucket list adventure, we promise to always provide an excellent experience.

  • Can I rent a car from the Birmingham airport?

    Yes, you can rent a car from SOW to be delivered to your location at the Birmingham airport.

  • Does SOW Auto Rentals deliver cars outside of Birmingham, AL?

    Yes, we will deliver rental cars in Birmingham as well as the surrounding cities in the Greater Birmingham area.

  • Does SOW Auto Rentals deliver rental cars to any location?

    Yes, we will deliver cars in the Central, Alabama area.

  • I have an immediate need to rent a car quickly. Does SOW Auto Rentals accommodate immediate needs?

    Yes, SOW can accommodate most cases for immediate booking needs.

Stop waiting in the rental car lines and let us show you how easy renting a car can be.

Two adults are smiling and enjoying themselves in a car; the man is holding the steering wheel, indicating he is driving, while the woman appears to be a passenger engaging in a joyful conversation.